So Me

So Me
Born
Bertrand Lagros de Langeron

(1979-07-04) July 4, 1979
Occupations

Bertrand Lagros de Langeron, known professionally as So Me, is a French graphic designer, animator, director and music producer. He is the art director for Ed Banger Records and has released music of his own on the label. He is also the main designer for the clothing company Club 75.

He has directed and produced music videos for DJ Mehdi, Kanye West, Kid Cudi, Justice,[1] and MGMT, winning the 2005 MTV Europe award for his video for the Justice vs. Simian song "We Are Your Friends".[2] In 2008, he co-directed the Justice tour documentary A Cross the Universe with Romain Gavras. In 2010, he directed the music video for Duck Sauce's song "Barbra Streisand", making a cameo in the video. In 2011, de Langeron joined the Los Angeles agency Caviar, which also represents the directors Alexander Payne, Ruben Fleischer, and Peter Farrelly.[3] From 2011 to 2013, he directed the music videos for SebastiAn's "Embody", Major Lazer's "Get Free", and Pusha T's "Numbers on the Boards".

In 2021, he directed and wrote one of the six episodes of the Canal+ miniseries 6 X Confiné.e.s, "Scorpex", in which Vincent Cassel plays the lead, a DJ named Scorpex. So Me drew on his personal experience at Ed Banger Records as inspiration for this episode.[4] In 2025, he directed his first narrative feature-length film, Banger, for Netflix. The movie sees Cassel reprising his role as "Scorpex" from the miniseries episode. 2manydjs (aka David and Stephen Dewaele of Soulwax) provided the soundtrack.[5]

References

  1. ^ "Justice's 'D.A.N.C.E.' Is An Underdog, But 'Maybe Kanye Will Jump Onstage Again': VMA Lens Recap". MTV. Archived from the original on September 7, 2007. Retrieved 26 November 2018.
  2. ^ "MSN - Outlook, Office, Skype, Bing, Breaking News, and Latest Videos". Today.com. 3 November 2006. Retrieved 26 November 2018.
  3. ^ [1]
  4. ^ "6 x Confiné.e.s. : quand le confinement tourne (vraiment) mal". Canal+. Retrieved 2021-03-31.
  5. ^ "How 'Banger' Director So Me Went From France's Coolest Graphic Designer to One of Its Most Exciting Filmmakers". TheWrap. Retrieved 2025-07-07.


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