SMX Convention Center (company)
| Company type | Subsidiary |
|---|---|
| Industry | Events |
| Founded | 1992 in the Philippines |
| Headquarters | , |
Area served | Philippines |
| Services | Event halls and convention center management |
| Parent | SM Prime Holdings |
| Website | www |
The SMX Convention Center is an events venue management company which manages convention and exhibition venues. It is a subsidiary of SM Prime Holdings and the flagship convention center brand under SM Hotels & Conventions Corporation.[1][2]
Its primary venue is the SMX Convention Center Manila, which is located within the SM Mall of Asia complex in Pasay, Metro Manila.
History
The SM brand initially entered the Meetings, Incentives, Conventions, and Exhibitions (MICE) industry with the opening of Cebu Trade Hall at SM City Cebu in Cebu City in 1992, followed by Megatrade Hall at SM Megamall in Mandaluyong in 1994. The success of these venues later led to the current SMX Convention Center brand, starting with its flagship location, now SMX Convention Center Manila, at the SM Mall of Asia complex in Pasay, which opened on November 5, 2007.[3] SMX began being expanded with SMX Convention Center Davao at SM Lanang Premier, Davao City, which opened on December 17, 2012.[4]
Venues
SMX Convention Center Manila
The SMX Convention Center Manila is an exhibition venue and is the first and main venue under the SMX Convention Center brand. It is hosted in a dedicated building within the SM Mall of Asia complex in Pasay.
Other exhibition halls
Most other events venue under the SMX Convention Center brand are hosted inside SM Supermalls, such as SMX Convention Center Aura (SM Aura), SMX Convention Center Bacolod (SM City Bacolod), SMX Convention Center Davao (SM Lanang), and SMX Convention Center Olongapo (SM City Olongapo Central). SMX Convention Center Clark is located within the SM City Clark complex but is detached from the main mall.[5]
SMX also manages the Megatrade Hall at SM Megamall, the Cebu Trade Hall at SM City Cebu (now defunct), the Sky Hall Seaside Cebu at SM Seaside City Cebu, and the CDO Downtown Event Hall at SM CDO Downtown.[1][6]
Future venues
There are plans to open new SMX venues such as SMX Convention Center Seaside Cebu (SM Seaside City Cebu), SMX Convention Center Santa Rosa (Santa Rosa, Laguna), SMX Convention Center Iloilo (SM City Iloilo), and SMX Center for International Trade and Exhibitions (SMXCITE; near SM Mall of Asia).[2][7][8][9][10]
References
- ^ a b Dumlao, Doris (May 20, 2013). "SM puts up 3rd SMX Convention Center in Taguig City". Philippine Daily Inquirer. Retrieved August 28, 2020.
- ^ a b "SM Hotels & Conventions Corporation Announces the Launch of SMXCITE (SMX Center for International Trade and Exhibitions)". SM Prime. April 23, 2025. Retrieved April 27, 2025.
- ^ Nagtalon, Rivka (August 23, 2019). "SMX Convention Center: 30 years of pioneering MICE facilities and services". Retrieved June 15, 2025.
- ^ "SMX Opens in Davao City". SM Investments. December 17, 2012. Retrieved June 15, 2025.
- ^ "SMX Convention Center Clark Formally Opens in Pampanga". SMX Convention Center. December 6, 2022. Retrieved June 29, 2023.
- ^ "RANDOM SHOTS: SM CDO Downtown Event Hall now open - PROGRESS WATCH: Metro Cagayan de Oro and Northern Mindanao". metrocdodev.com. August 12, 2023. Retrieved August 30, 2023.
- ^ Arnaldo, Maria Stella (April 3, 2019). "SM unit allots P8.2-billion capex to expand, renovate hotels". BusinessMirror. Retrieved August 28, 2020.
- ^ "SMX Clark to open 2020; Park Inn adds more rooms". Manila Standard. November 13, 2018.
- ^ "4,000-seat SMX Convention Center to rise in Iloilo". Iloilo Today. October 14, 2019. Retrieved October 25, 2022.
- ^ "SMX to expand footprint". Daily Tribune. August 3, 2024. Retrieved November 27, 2024.