Planet Marathi OTT

Planet Marathi OTT
Type of businessOTT platform
Available inMarathi
English
Founded2021[1]
HeadquartersMumbai, Maharashtra, India
Area served100+ countries[1]
OwnerPlanet Marathi Group
Founder(s)Akshay Bardapurkar[2]
Soumya Vilekar[1]
Key peopleAkshay Bardapurkar (CEO)
Aditya Oke (COO)[3]
IndustryEntertainment
Products
Total assets₹200 crore[1]
SubsidiariesPlanet Bharat
Planet Goem
URLplanetmarathi.com
CommercialYes
RegistrationOptional
Users1 million (January 2024)[1]
Current statusActive

Planet Marathi OTT is an Indian subscription video on-demand over-the-top streaming media service which is India's first digital platform provide content in Marathi.[4] Planet Marathi claims to have over 550,000 installs and over 24 million video plays since its launch.[5]

Planet Marathi had appointed Marathi actress Mrinal Kulkarni to its board of founders.[6] Director of content, Abhijit Panse, was appointed by the company.[7]

In November 2023, the Planet Marathi Group and Vistas Media announced the launch of Planet Bharat, an over-the-top platform.[8] The company had also launched a news vertical and a Konkani-language digital entertainment platform, Planet Goem.[9] Soumya and her son, Anitya Vilekar, who held positions as directors within the company, have stepped down in 2024 from their roles on the board of directors.[1]

Launch

The platform was launched in Mumbai by Madhuri Dixit in the presence of popular Marathi film personalities including Amruta Khanvilkar, Tejaswini Pandit, Sanjay Jadhav, Sonalee Kulkarni, Prasad Oak, Siddharth Jadhav.[4][10]

Availability

The platform is available on Android, and iOS worldwide.[11][12]

References

  1. ^ a b c d e f "Soumya Vilekar announces her exit from Planet Marathi OTT after 7 years of association". Financialexpress. 18 January 2024. Retrieved 1 May 2024.
  2. ^ "Planet Marathi Founder: Industry no longer bound by narrow vision of old gatekeepers". The Times of India. 5 April 2022. ISSN 0971-8257. Retrieved 12 February 2024.
  3. ^ "Planet Marathi OTT Launches Pay Per View Ticket Window". Koimoi. Retrieved 12 February 2024.
  4. ^ a b "Planet Marathi: Madhuri Dixit launches India's first Marathi OTT platform". English Jagran. 1 September 2021. Retrieved 12 February 2024.
  5. ^ Jha, Lata (4 September 2022). "Marathi OTT platform Planet Marathi records 500% increase in subscriber base". mint. Retrieved 12 February 2024.
  6. ^ "Mrinal Kulkarni on Planet Marathi OTT's board of founders | Media". Campaign India. Retrieved 11 February 2024.
  7. ^ "Planet Marathi OTT appoints Abhijit Panse as director of content". Financialexpress. 8 February 2024. Retrieved 11 February 2024.
  8. ^ "Planet Marathi Group and Vistas Media join hands to launch an OTT platform, 'Planet Bharat'". The Economic Times. 14 August 2023. ISSN 0013-0389. Retrieved 11 February 2024.
  9. ^ Jha, Lata (25 April 2023). "Planet Marathi Group to launch news vertical". mint. Retrieved 12 February 2024.
  10. ^ "Madhuri Dixit launches 'Planet Marathi' OTT platform". India TV News. 31 August 2021. Retrieved 12 February 2024.
  11. ^ "Planet Marathi OTT launches Planet Goem". Indian Broadcasting World. Retrieved 12 February 2024.
  12. ^ "India's first Marathi video streaming platform, Planet Marathi OTT to launch in December". Moneycontrol. Retrieved 1 May 2024. The OTT will be available on both iOS and Android globally.
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