Abhi (2024 film)

Abhi
Theatrical release poster
Urduابھی
Directed byAsad Mumtaz Malik
Story byAsad Mumtaz Malik
StarringKubra Khan
Goher Mumtaz
Production
companies
  • Pennine Kennedy Productions
  • GM Productions
[1]
Distributed byHum Films
Release date
  • 17 June 2024 (2024-06-17) (Pakistan)
Running time
135 minutes
CountryPakistan
LanguageUrdu
Box officeRs. 5 crore (US$170,000)

Abhi, (ابھی), is a 2024 Pakistani Urdu language film, directed by Asad Mumtaz Malik, features a storyline and music composed by Malik himself. Starring Kubra Khan and Goher Mumtaz in lead roles, it was released on 17 June 2024, coinciding with Eid-ul-Adha. Premier of film took place in Karachi on 23 June 2024.[2]

Premise

The story follows a young Kashmiri boy who, after being forced to flee his home in Indian-occupied Kashmir with his elder brother due to challenging circumstances, resettles in Azad Jammu and Kashmir. When Zara visits the region, she convinces him to travel with her to Lahore, where he is mistakenly kidnapped, setting off a series of unexpected events.

Cast

Soundtrack

The song "Pyar Da Nasha" was released on 10 June 2024.[4]

All music is composed by Goher Mumtaz.

No.TitleSinger(s)Length
1."Pyar Da Nasha"Goher Mumtaz 
Total length:22:20

Production

In March 2022, it reported that upcoming film Abhi, a romance-thriller will star Kubra Khan and Goher Mumtaz. The film's story was conceptualized by Mumtaz, who also penned the script five years ago.[5] The teaser of the film was released in the same month.[6] According to Khan, she agreed to do the film because it addressed the issues of minorities.[7] In an interview with Arab News, she revealed that the film highlights the issues of minorities and has a strong Kashmir connection. She also revealed that her character, Zara, bears a strong resemblance to her own personality.[8]

The film has been shot in various locations across Pakistan, including Kashmir, Lahore, Khyber Pakhtunkhwa, Balochistan, and Sindh.[5]

Reception

Critical response

The film was criticised for a weak storyline, inconsistent character development, disjointed editing, and unimpressive soundtrack, along with the leads' lacklustre performances.[1] However, he praised Asad Mumtaz's cinematography for giving the film a "big-screen" aesthetic and acknowledged Kashif Javed's dedication to his role despite limited screen time. Another critique appreciated the on-screen chemistry between the leads, Ali Kazmi's performance, the music, cinematography, and production design. Yet, flaws in the storyline, character development, plot inconsistencies, misplaced humour, and the film's slow pace were pointed out.[9]

See also

References

  1. ^ a b Kamran Jawaid, Mohammad (23 June 2024). "The Icon Review: Journey To Nowhere". Dawn.com. Dawn. Retrieved 25 March 2025.
  2. ^ "Feroze Khan makes glamorous appearance at premiere of film 'Abhi'". jang.com.pk. 23 June 2024. Retrieved 23 April 2025.
  3. ^ Kehkashan Bukhari (23 June 2024). "All you have to do is dream". The News International.
  4. ^ "Kubra Khan starrer Abhi's song 'Pyar Da Nasha' released". Dunya News. 11 June 2024. Retrieved 11 March 2025.
  5. ^ a b Irfan Ul Haq (26 March 2022). "Kubra Khan and Goher Mumtaz to star in upcoming romance-thriller film Abhi". Images. Archived from the original on 8 December 2024.
  6. ^ "Teaser for Goher Mumtaz, Kubra Khan's upcoming film 'Abhi' unveiled". The Express Tribune. 22 March 2022.
  7. ^ "Up close with Kubra". The Express Tribune. 23 June 2024. Retrieved 12 March 2025.
  8. ^ Buraq Shabbir (19 June 2024). "Pakistani actor Kubra Khan's new Eid film has a 'Kashmir connection'". Arab News. Karachi. Archived from the original on 20 June 2024.
  9. ^ Bukhari, Kehkashan (7 July 2024). "In the picture". The News International. The News International. Retrieved 25 March 2025.